Country pricing

Pricing & sender rules by country

Per-message pricing for every supported destination, with the sender ID format and the local compliance rules you need to know. Click any row to expand the details.

32 destinations
Country
Sender ID
Route type
From / SMS
Australia
+61 · AU
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars) / Long code

Alphanumeric supported. Must reflect a registered Australian business.

Registration: Sender ID Registry being phased in (2024+).

Regulator: ACMA

Compliance & carrier rules

  • Spam Act 2003: consent, identify, unsubscribe.
  • Honour opt-outs within 5 business days.
  • Mass impersonation of banks/government is blocked.
Austria
+43 · AT
Open Sender ID
1 route · OPEN SID
$0.0800

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: RTR

Compliance & carrier rules

  • GDPR + TKG consent rules.
Belgium
+32 · BE
Short code
1 route · SHORTCODE
$0.1100

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: BIPT

Compliance & carrier rules

  • GDPR + ePrivacy consent.
  • Honour opt-outs.
Chile
+56 · CL
Llc
1 route · LLC
$0.0570

Sender ID rules

Numeric (carrier-managed)

Alphanumeric not supported. Numeric only.

Registration: Carrier-managed.

Regulator: SUBTEL

Compliance & carrier rules

  • Personal data law consent.
Colombia
+57 · CO
Short code
1 route · SHORTCODE
$0.0450

Sender ID rules

Alphanumeric / Numeric

Alphanumeric supported on some carriers.

Registration: Recommended.

Regulator: CRC, SIC

Compliance & carrier rules

  • Law 1581 consent rules.
Czech Republic
+420 · CZ
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: ČTÚ

Compliance & carrier rules

  • Act 480/2004 consent rules.
Denmark
+45 · DK
Open Sender ID
1 route · OPEN SID
$0.0950

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: Erhvervsstyrelsen

Compliance & carrier rules

  • Markedsføringsloven §10 — opt-in required.
Estonia
+372 · EE
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: TJA

Compliance & carrier rules

  • GDPR consent rules.
Finland
+358 · FI
Open Sender ID
1 route · OPEN SID
$0.1050

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: Traficom

Compliance & carrier rules

  • Information Society Code consent rules.
France
+33 · FR
Llc
1 route · LLC
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars, A–Z and 0–9 only — no spaces)

Alphanumeric allowed, but must be pre-declared with ARCEP for commercial use.

Registration: Mandatory ARCEP declaration for marketing senders.

Regulator: ARCEP, CNIL

Compliance & carrier rules

  • Marketing SMS prohibited between 8 PM and 8 AM, Sundays, and public holidays.
  • STOP keyword must be free of charge.
  • GDPR consent rules apply.
Germany
+49 · DE
Open Sender ID
1 route · OPEN SID
$0.1200

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric sender IDs allowed but increasingly filtered without pre-registration.

Registration: Pre-registration recommended with each carrier.

Regulator: BNetzA

Compliance & carrier rules

  • TKG + UWG require express consent for marketing.
  • Sender ID should be the brand name or short URL.
  • Mandatory opt-out mechanism in every promotional SMS.
Hong Kong
+852 · HK
Open Sender ID
1 route · OPEN SID
$0.0930

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported. Pre-registration recommended.

Registration: Recommended.

Regulator: OFCA, PCPD

Compliance & carrier rules

  • Unsolicited Electronic Messages Ordinance — opt-out + sender ID required.
Hungary
+36 · HU
Llc
1 route · LLC
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: NMHH

Compliance & carrier rules

  • GDPR consent rules.
Ireland
+353 · IE
Open Sender ID
1 route · OPEN SID
$0.0950

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric sender IDs allowed.

Registration: Optional pre-registration recommended.

Regulator: ComReg, Data Protection Commission

Compliance & carrier rules

  • GDPR + ePrivacy: consent required for marketing.
  • Honour STOP requests immediately.
Italy
+39 · IT
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric allowed. Pre-registration with AGCOM recommended.

Registration: AGCOM compliance for high-volume senders.

Regulator: AGCOM, Garante (DPA)

Compliance & carrier rules

  • GDPR consent rules.
  • Italian "DOPPIO OPT-IN" is best practice for marketing.
Latvia
+371 · LV
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: SPRK

Compliance & carrier rules

  • GDPR consent rules.
Lithuania
+370 · LT
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: RRT

Compliance & carrier rules

  • GDPR consent rules.
Mexico
+52 · MX
Llc
1 route · LLC
$0.0450

Sender ID rules

Alphanumeric / Numeric (varies)

Alphanumeric supported on most carriers.

Registration: Recommended.

Regulator: IFT

Compliance & carrier rules

  • LFPDPPP consent rules.
  • Honour REPEP do-not-call registry.
Netherlands
+31 · NL
Open Sender ID
1 route · OPEN SID
$0.1100

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Registration: Optional pre-registration with KPN / VodafoneZiggo / Odido.

Regulator: ACM, Autoriteit Persoonsgegevens

Compliance & carrier rules

  • Telecommunicatiewet requires opt-in consent.
  • Honour STOP requests promptly.
Norway
+47 · NO
Open Sender ID
1 route · OPEN SID
$0.0970

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported. Pre-registration recommended for trust.

Registration: Optional pre-registration via Norwegian operators.

Regulator: Nkom, Datatilsynet

Compliance & carrier rules

  • Marketing Act §15 requires prior consent.
  • GDPR rules apply.
  • Honour STOPP opt-outs.
Poland
+48 · PL
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: UKE

Compliance & carrier rules

  • GDPR consent rules.
Portugal
+351 · PT
Open Sender ID
1 route · OPEN SID
$0.0710

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: ANACOM, CNPD

Compliance & carrier rules

  • GDPR consent rules.
  • Honour STOP / SAIR opt-outs.
Romania
+40 · RO
Open Sender ID
1 route · OPEN SID
$0.0900

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: ANCOM

Compliance & carrier rules

  • GDPR + Law 506/2004 consent.
Slovakia
+421 · SK
Open Sender ID
1 route · OPEN SID
$0.0800

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: RÚ

Compliance & carrier rules

  • GDPR consent rules.
South Africa
+27 · ZA
Llc
1 route · LLC
$0.0570

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Registration: Optional but recommended.

Regulator: ICASA, Information Regulator

Compliance & carrier rules

  • POPIA consent rules apply.
  • Marketing SMS must include opt-out and sender identity.
Spain
+34 · ES
Open Sender ID
1 route · OPEN SID
$0.0850

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric allowed. Pre-registration recommended.

Registration: Sender ID pre-registration recommended.

Regulator: CNMC, AEPD

Compliance & carrier rules

  • LSSI-CE and GDPR require explicit consent.
  • Provide a clear sender identity.
  • Honour BAJA / STOP opt-outs.
Sweden
+46 · SE
Open Sender ID
1 route · OPEN SID
$0.0950

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: PTS

Compliance & carrier rules

  • GDPR + marketing law consent.
Switzerland
+41 · CH
Open Sender ID
1 route · OPEN SID
$0.1050

Sender ID rules

Alphanumeric (up to 11 chars)

Alphanumeric supported.

Regulator: OFCOM (Bakom)

Compliance & carrier rules

  • FADP (Swiss data protection) applies.
  • Clear sender identity required.
Turkey
+90 · TR
Llc
1 route · LLC
$0.0600

Sender ID rules

Alphanumeric (pre-registered)

Alphanumeric only — must be pre-registered with BTK and IYS.

Registration: Mandatory IYS (consent management) + BTK registration.

Regulator: BTK, KVKK

Compliance & carrier rules

  • Marketing SMS requires IYS-recorded consent before sending.
  • KVKK (Turkish GDPR) consent rules apply.
  • Sender ID MUST match registered brand.
United Kingdom
+44 · GB
Llc
1 route · LLC
$0.0950

Sender ID rules

Alphanumeric (up to 11 chars) / Long code

Alphanumeric sender IDs allowed and recommended.

Registration: Sender ID should be pre-registered to avoid carrier filtering.

Regulator: Ofcom, ICO

Compliance & carrier rules

  • GDPR + PECR: consent required for marketing SMS.
  • Sender ID should clearly identify the brand.
  • Honour opt-outs (STOP) within 24 hours.
  • Avoid impersonating banks, HMRC or known brands — Ofcom blocks impersonation.
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Kazakhstan
+7
Pre-approved Sender ID
1 route · FIXED SID
$0.4050

Sender ID rules

Varies

International SMS — sender ID type depends on the destination carrier.

Compliance & carrier rules

  • Recipient must have given prior consent (opt-in).
  • Honour STOP / unsubscribe replies within a reasonable window.
  • Identify the sender clearly in marketing messages.
--
Usa (no Tmobile)
+1
Llc
1 route · LLC
$0.0770

Sender ID rules

Varies

International SMS — sender ID type depends on the destination carrier.

Compliance & carrier rules

  • Recipient must have given prior consent (opt-in).
  • Honour STOP / unsubscribe replies within a reasonable window.
  • Identify the sender clearly in marketing messages.
Pricing notes. All prices are per SMS segment in USD. Long messages are split into segments (GSM-7: 160 characters per segment, then 153; Unicode: 70, then 67) and billed per segment. Sender-ID rules and regulator references reflect current public guidance — for high-volume or regulated traffic, please confirm with the destination operator. Prices update automatically as carrier rates change.